A marketing company started by a 17-years Redditor
Paul Xue wrote software for a living and read Reddit for seventeen years. He learned to be believed in public the slow way, by getting attacked for it and posting anyway. That method is the company.
Book a call with Paul
Paul’s first post survived the initial Reddit attack, emerges with 150k views.
Paul’s first posts got attacked in r/Entrepreneur.
In the way Reddit does to anyone who turns up wanting something
Somewhere after that the attacks stopped and people started reading, which is the only route in that exists.
In Paul’s words:
“You cannot buy standing here. You can only outlast the suspicion, and almost nobody is willing to. That is the entire business”
73 clients and 61.8M views later, we’re a team.
Paul Xue
Founder
Wrote software for a living and read Reddit for seventeen years. Runs the dashboard, the accounts and the sales calls.
Alex Angel
Head of Delivery
Runs delivery end to end from Bogota: client comms, proposals, Reddit ads, and the process that keeps all of it on time.
Keanu
Account Lead
Builds communities from nothing, r/BlueCollarPros included, and runs the AMAs. Full-time from the Philippines, on US hours.
Rangga Ekaprana
Account Lead
Works out of Bangkok. Digs into what Reddit already says about a brand, then builds the plan that changes it.
Valeria Lopez
Account Manager
Keeps the day to day moving: the posts, the schedules and the client threads. First to spot it when something breaks.
Trenton Hughes
Growth and operations
Co-founder and CXO, Helpware
Co-founded Helpware and grew it across Irvine, Kyiv, Manila and Guadalajara, then ran the influencer agency Station Entertainment as CEO. Now founder of ArgoIQ and TRIBE HQ.
Gregory Kennedy
Social and marketing
VP of Marketing, Sojern
Two decades of Silicon Valley marketing: five years running marketing at Sojern, then Alembic, content at AdRoll and global marketing at InMobi. Now runs Vibe Your SaaS.
John Lam
Design
Founder, Formfactor Design
Runs Formfactor Design out of London, a seed-to-Series-A design partner for AI founders. His rebrand and pitch deck took ArgoIQ into the Forum Ventures accelerator.
Based in Toronto, serving clients all over North America.
There are maybe four cities where you can hire people who genuinely understand internet culture and will do the unglamorous work of being useful in a forum for six months before it pays anything.
Toronto is the only one where you can do it without a Bay Area burn rate.
That is not a cost saving we are embarrassed about. It is the reason a senior person is on your account at a price that would buy you a junior in SF.
See what Reddit says about you.
Not a generic audit. Your actual numbers: where you get mentioned, where your three closest competitors get mentioned instead, and what your own analytics say about traffic you are already losing.
Ten minutes of your time. No call required.
